Alignment Of HRM And Business Strategies

Alignment Of HRM And Business Strategies


TOC o “1-3” h z u HR and Business strategies alignment PAGEREF _Toc379630866 h 1HR job position and responsibilities PAGEREF _Toc379630867 h 1Establishing HRM strategies for improvement of competitive advantage PAGEREF _Toc379630868 h 2Increasing diversity at Ford Motors PAGEREF _Toc379630869 h 3

HR and Business strategies alignmentFord Company is a company that is focused on the creation of a strong business strategy which builds products that will lead to a better world.HR is an important part of the Ford team as it develops and supports the people who design, develop and sell vehicles in the world. The HR and business strategies should always be in line for the goals of the company to be achieved. The HR should therefore understand the business strategies and support them with policies and practices. In Ford, the strategic style falls into three business strategies that have implications for various levels of the company ( Ford Motor Company ,2013). In Ford, the focus is building of relationship with customers, the HR should ensure that they hire employees that are hired should have the ability to build relationships with customers. When it comes to operations Ford’s main focus is on the consistent application, controlling processes, teamwork, paying attention to detail and drive to achieve results. This can only be achieved if the leaders are charismatic and if the employees are team players and result oriented. Ford aims that their vehicles should be the best in terms of innovation and ideas. Therefore, the employees selected should be intelligent and should be committed to the long terms employment of the company.

HR job position and responsibilitiesFord Motor Company has a wide range of opportunities that they offer to HR professionals within its HR department. Among these opportunities are labor relations, this involves anything that pertains to employees in terms of their labor issues such as unions. Another position deals with business operations which involves the general operations of the company. The other one is compensation this deals with compensating employees that have been hurt or injured in the course of their work in Ford. Benefits is another area that deals with offering the employees working at Ford Motor company benefits such as insurance, holiday packages, salary increments, and bonuses. The HR department also deals with the planning of workforce and recruitment. The department ensures that they recruit qualified employees and plan how they will carry out their duties. The department also carries out development of the organization in terms of ensuring that the employees are working towards the overall development of the company (Ford Motor Company, 2013).

Given an opportunity I would prefer working in the workforce planning and recruiting. This is a very important position within the company since it directly deals with the employees. Through this position the most qualified employees will be recruited and ensure that they work efficiently since their jobs will be stipulated clearly. I would also like to work in the benefits section, employee motivation is very important. If employees are motivated they will work very hard. Therefore, through this section the employees can be directly motivated through giving them benefits.

Establishing HRM strategies for improvement of competitive advantageHRM practices come up with procedures that entail the building of employee skills and knowledge as they work in the company to ensure that that the company is unique and valued in terms of competencies that ensures competitive advantage for the company. The strategies should be vertically integrated with strategies of the business. With the vertical integration then there will be congruence between HR strategy and business strategy. The HRM can develop competitive strategies that will ensure the company gains a competitive advantage, first Ford will a HR strategy that is innovation based. This will ensure they emphasize on innovation being part of the company. If the company produces vehicles that are innovative then it will gain a competitive advantage. The HRM will also adopt a quality led I strategy which ensures that the vehicles produced are of high quality. With quality then Ford Motors ill gain a competitive advantage.

Increasing diversity at Ford MotorsIncreasing diversity at Ford can be achieved through various ways like appointment of diversity managers to Ford’s key global markets who understand the issues and needs of local communities. They in turn communicate the information to management who will work on the needs and issues raised. Ford can also get information from the Global Diversity council that actively Benchmarks the performance of Ford against other companies (Padilla, 2010).They also share best practices from all over the world information that Ford uses to build on its diversity. Ford should also develop and implement an employment policy that fosters equal opportunities. The goal will be establishment of hiring practices that do neutral in terms of age, gender, race that will lead to diversity in the company (Dow Jones& Company, 2013).


Dow Jones& Company .(2013).The wall street Journal. How to increase workplace diversity. Retrieved April 26,2013 from,J.(2010).Business Case for diversity. Retrieved April 26,2013 from Motor Company.(2013).Human Resources. Retrieved April 26,2013 from